The profession of blogger is blooming day by day. As a blogger, you obviously need to have an amazing social media engagement and online presence. But is the online presence enough for you?
There are bloggers who think business cards are not made for them and that it is an artifact of the past. They majorly overlook business cards, but this is a point where you need to think again! Trust me, for a blogger, a well-designed and planned business card is a vital asset.
There are multiple benefits of a business card for a blogger as it works as a memorable token and professional statement for them. So, to stand out from the crowd, you need to add some interesting elements to your business card, and we are here to help you out.
Identity
It doesn’t matter whether you have just started blogging or are a seasonal blogger with some aim, blogging has emerged as a serious profession for many. So, if this is a profession, you must be going to meet or greet new individuals regularly.
Here, your business card will work as a mediator, and the most important thing that you must have on your card is your identity. It acts as the cornerstone of your business card, and it is also the first piece of information that any individual will look for.
In addition to your name, you need to put your professional title like travel blogger, food blogger, or fashion blogger. This piece of information will clarify your niche without leaving the viewer in any doubt.
Tagline
Blogging is mainly all about being creative and representing your thoughts with limited words. To make your business card creative and eye-catching, add a description of 4 to 5 words.
This will work as the magical spell in your card, as the reader will get to know about you and your niche instantly. Adding a tagline to your business card is totally optional, but it will definitely work as a mini elevator pitch.
This is also optional, as traditional business cards have little space. But if you are carrying an electronic business card, then the problem of space is solved and you can add whatever you want to that makes your card different from others.
URL and Blog Name
Listing the URL of the domain is a dominant feature when it comes to blogger’s business cards. Never ever forget to add the URL of your website, and always make it simple and easy to read.
Moreover, adding a blog name to the card is also crucial. Many bloggers use their real name as their blog name; however, they prefer writing a blog name by which your community knows you, whether it’s your pen name or real name.
Smart bloggers also prefer to generate QR codes of their website’s URL which helps the user to reach the website without typing a lengthy web address. Play smart and keep the font, size, and color of these things loud and clear so that anyone can read them properly.
Social Media Handles
In business, products and services are important, along with customer care services. In the same way, when it comes to blogging, social media handles are very important.
Each and every blogger pays equal attention to their social media handles, just like they take care of their blogs and websites. Moreover, it is social media that drives heavy traffic to blogs. Therefore, it is important to include all your social media handles in your business card in a smart and attractive way.
Always add the details of your active social media accounts, such as Facebook or Instagram. To make it look more prominent, use recognizable social media icons with your social media handles to save space.
Contact Information
To make sure that people stay in touch with you, add your contact details to the card. Instead of providing one source, list at least two to three contact details, as this increases the chance of individuals reaching out to you easily.
You don’t have to put your personal address on the card, but you need to add your phone number and professional email ID. If you are someone who cannot pick up every call, then add the details of any professional messaging app that you are active on.
Make sure to maintain a clean design while adding all this information, and ensure that your email address matches your brand identity.
Professional Logo
Visual attraction is important to attract users, and a picture is worth a thousand words. Therefore, prefer to add a professional logo to your business card. If you are a well-known blogger, then it is a must; however, if you are someone new to this field, then outsource your logo design.
This is important as it leaves a long-lasting impression on the person looking at the card and makes them feel that you are a professional and serious about your work.
There should be a personal touch to your logo that helps the recipient remember who you are and what you blog for. Choose professional photos of high quality as they will reflect your brand’s personality and your preferences.
Design and Material
Choosing the right design and quality of the card is important as it reflects the personality and quality of your blog. Look for a design that is visually appealing and fits perfectly with your brand’s aesthetics.
Also, do not put too much information on your card, as it can make the card look dirty and unorganized. Keep your business card as clean as your house, use easy to read and clear font, and do not forget to add sufficient space for a professional and balanced look.
Final Words
Last but not least, always remember to proofread everything, as minor errors or typos in your business card can kill your impression and make you look unprofessional. Moreover, opt for a unique shape and special finish to complete your card.
In addition, to leave a long-lasting impression, use the 7 important things mentioned above and be the center of attraction in the world of blogging.